Fear of God Los Angeles made its debut last year in the world of high-end lifestyle. The brand offers limited collections of apparel inspired by the street culture and has worn by celebrities like Kanye West, Kevin Durant, LeBron James, and more.
The digital experience, from discovering the brand to purchasing, was carefully crafted in close collaboration between photographers, fashion, and digital designers.
Today’s online shopping experience demands ease-of-use and rock solid security. Our ecommerce solution not only delivers on both, but also enables the level of flexibility to design the store without compromising a brand’s visual style.
With an emphasis on minimalism, the Fear of God website and online store features a monotone color palette and a seamless experience between desktop to phones. With the layout and text washed away, the design allows photography, with vivid colors and detailed close-ups, to tell the story of each piece.
When a store is designed and launched, our clients also benefit from the following:
- Uncluttered management interface
- New order notifications via email, RSS, SMS
- Mobile app (iOS) to manage store
- Secured hosting and shopping cart
- Don’t want to do shipping? Let someone else do it for you through one of our supported fulfillment services such as Fulfillment by Amazon.